Natalie opened Mass Ave Toys in 2006 on downtown Indianapolis's Massachusetts Avenue (hence the name!), an area that was growing into an interesting collection of shops, theaters, bars and restaurants.
At the end of 2016 we were informed that the building we were in was being sold, so we had to move to a new location! We scoured the city and found a nifty little enclave at the 54th & Monon Shops. We love our quirky, unique new neighbors and we think you will, too! Come visit ALL of us!
Our passion is for beautiful and interesting toys from around the world, but we're not the home for toys that can easily be found at the "big box" stores. While there are hundreds of great popular toy lines around, our store is small, so we've opted to focus on the toys that might otherwise get missed.
Over the years the store has been awarded many "Best Toy Store" awards from local publications and multiple national websites.
"Fearless Leader", store owner Natalie Canull.
With 30 plus years in the business, she knows her toys!